Grow Your Commercial Services Firm Through the
Pursuit, Attraction and Acquisition of More High-Value
Account-Based Commercial Customers

Process-Based New Account Acquisition Program

NEXTGEN Introductions = Make it Count!
Use Well-Branded Marketing Tools to Stand-Out from Your Competitors

Assume the Leadership Role?
Branding and a professional presentation are essential today in establishing credibility and trust. Making your statement accomplish that

Leveraging Direct Mail to Its Fullest
Tangible, high-quality, message driving tools aimed at impressing while providing a vehicle to be referenced in the relationship building process

Image/Capabilities Introduction Kit
Communicate your forward-thinking service firm’s capabilities
while portraying your yourselves as a different kind of service provider

NEXTGEN Personalized Approach
Hyper-customized to attract the attention needed in today’s noisy sales and marketing environment… Stand-out from the rest!

Produce, Assemble and Package
Production of the tools that make up the campaign, assembly of the intro parcels and packaging the introduction waves

Scheduling and Executing their Launch
Strategize by area, schedule waves, and ensure that they

Follow-Up – Opportunity Acquisition
Precision-timed tele-follow-up, package receipt confirmation and introduction discuss and 1st meeting request

Email Connection Campaign
Produce and Execute timely email sequences that continue to deliver value and a message that you are a ‘different kind’ of service provider

Ongoing Follow-Up and Timely Placed Outreach
Periodic ‘where here to help’ calls and tele-outreach communicates your willingness and desire to become their ongoing service provider
Continued Connection Activities and Systematic Outreach
Staying on the radar and within arm’s reach for as long as it takes to obtain the opportunity begin your high-value account-based relationship